Long gone are the velour track suits as Juicy Couture has launched its latest campaign with the help of models Candice Swanepoel and Behati Prinsloo.
The shoot was captured by Inez & Vinoodh, styled by Carlyne Cerf de Dudzeele, hair by Garren, makeup by Dick Page and creative direction by Roi Elfassy.
The theme is Destination Juicy, and we spy some beach spots on this adventure!
And, here’s more about the inspiration behind the brand’s spring/summer 2016 collection…
“The Juicy girl explores her passion for adventure and the thrill of travel. She chases the sun, revitalizing her wardrobe with easy wear-now separates infused with bold colors and intricate details. From the sandy beaches of the Mediterranean to the markets of Morocco, she dreams of sun-kissed days and faraway, exotic escapes.” – Juice Couture
And, we’ll leave you with the full Juicy Couture ss16 2016 video…
Enjoy!
P.S. We are loving the pairing of the various prints and the styling of the clothes – we approve Juicy!
