Saint-Tropez is one of our favorite beach cities. It is a gem within the French Riviera. In honor of Zimmermann‘s new Saint-Tropez boutique, the Australian brand hosted a launch party and had this to say about its newest location.
“Our Saint-Tropez store is now open. For our first store in France, our long-time architects Studio McQualter created a fresh and relaxed space, which embraces the summer mood of the iconic beachside town.”
Zimmermann worked to draw in French influences while also retaining their own identity, in regards to their new boutique. They have traditional canvas awnings and French antique chairs to textured renders and arched forms, with the latter being characteristics of the brand’s boutiques.
In honor of Z x Saint-Tropez, you will find special edition T’s, jewelry, beach bags and the brand’s debut into swimwear for men with a capsule collection of boardshorts.

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Zimmermann’s new boutique in Saint-Tropez is located at 58 Rue Francois Sibilli, Saint-Tropez.
Read more at zimmermannwear.com.