Sir The Label in France for Resort 2019

sir the label

Sir The Label has released their resort 2019 campaign. It was photographed by Darren McDonald in a villa in France and features Tahnee Atkinson, Joanna Halpin, Natasha Liu Bordizzo and Lily Sullivan.

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“SIR’s time in France was a celebration of the strength of feminine energy, captured in the golden-hued light of European Summer,” the Australian brand shared. “Each piece in the collection was designed to be worn interchangeably spanning across daywear, beach/resort wear, evening wear and lounge.”

The brand continued, “Silhouettes paid homage to our vintage flea market finds and 80s power dressing, grounded in SIR’s signature modernization of Victorian inspired garments. Bold shoulders, statement gathered sleeves, wide leg pants and ruffles evoke the undeniable essence of woman.”

Time to start shopping!

sir the label
sir the label

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sir the label

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Shop Sir The Label’s resort 2019 collection at sirthelabel.com.