FRAME has teamed up with Blue Jeans Go Green™ on a denim recycling program where together they are working on giving jeans a second life. Here’s what the Los Angeles-based denim company had to say about this match-up.
“FRAME is excited and proud to partner with the Blue Jeans Go Green™ denim recycling program for this in-store initiative. Thanks to the Blue Jeans Go Green™ program, denim waste is being transformed into denim insulation, and each year a portion is used to help construct homes and civic-minded buildings around America.”
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FRAME continued, “Since 2006, the Blue Jeans Go Green™ program has collected over two million pieces of denim and diverted over 1,000 tons of textile waste from landfills. Recycle your jeans for a good cause, and help us inspire recycling across the country.”
To participate, simply bring your denim to any FRAME store. As an added bonus, you will get 20 percent off your next FRAME jean purchase. This is the final week, [so hurry into the store] as the offer ends on 31 August.
Read more at frame-store.com.
